Instagram. Vanity social media or essential business tool?
If you’re spending too much time on Instagram, and not generating business sales from Instagram, you’re doing it wrong.
I keep thinking of a quote I made up:
You’re either consuming content or creating content. Prioritize CREATING content over CONSUMING content.
– Andrew Murray
But to market on Instagram right, you need to be doing things in a certain way, and at scale. It has to planned – not random content drops when the mood hits.
Maintaining a strong and visible online presence is not an easy task. You need to make sure that your content and posting is always up-to-date and catchy. That’s the reason we use Tailwind to oversee our Instagram profiles and postings. We get to create, manage, and schedule all our postings through it.
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Tailwind for Instagram is like your smart and efficient assistant that can visually plan your Instagram feed for you. It is one of the most trusted and reliable applications out there. In fact, it is already an official Instagram Partner badged for Community Management. With its three key features: SmartSchedule, Hashtag Finder, and Time-Saving Shortcuts you will surely have an easier time handling your Instagram account.
The tool works best with an Instagram Business account, because of limitations with Instagrams platform.
WHY MY TEAM LOVES USING TAILWIND?
#1 Tailwind is SUPER user-friendly.
As team leader, I have to make sure that my members are always trained at using all the apps we have. And Tailwind made it easier for me to do this. Tailwind’s new user interface is so easy to learn. It basically teaches you where to go and what to do next by prompting you in the right direction.
Below is a photo of a new account set up by my team member. She’s a newbie at using Tailwind and Instagram but she’s having a smooth time learning how to manage and cue new postings for her IG feed through Tailwind.
New Tailwind For Instagram UI:
The new tailwind platform is very visual – and fun to use.
Check out the update interface compared to the old one:
Once you login, you can immediately start creating your drafts for your postings. You can do this through Tailwind’s Publisher Tool. Just upload a photo by simply dragging it into the blank workspace provided. And you’re done. You can start with planning your content.
The color-coded grid helps you plan your content around what works on IG.
The well-designed UI allows you to focus on CREATING your content.
Tailwind For Instagram Features:
These are some of the main benefits Tailwind For Instagram gives you.
- Visually plan your feed with a drag and drop grid planner
- Stay consistent with built-in content plans and post inspiration
- Confidently optimize each post to stand out with SmartSchedule & Hashtag Finder
- Drive More Traffic 24/7 with an Auto-Updating Bio Link
- Schedule on-the-go with revamped mobile apps
- Integration with Unsplash royalty-free images database!
#2 Tailwind is VERY Organized.
After creating your Tailwind account, the app will ask you to link your account with a mobile phone. Tailwind is also available in Android and iOS operating systems, so you can use any kind of mobile phone. Having a Tailwind app installed on your mobile makes it convenient for you to take photos and post new content at anytime. You won’t have to wait until you have your laptop with you before managing your IG feed with Tailwind.
Tailwind’s new version is very organized. Upon uploading a photo to your draft collection, the system will automatically run all the stats needed for you to create your content.
The app has a built-in Hastag Finder that runs through all recent and relevant hashtags for your posting. Each hashtag is then categorized into “none”, “good”, “best” and “competitive”. All you need to do is choose which ones to use. If you are also having a hard time thinking of a possible caption, no need to worry, Tailwind has your back.
Hashtags are the king when it comes to leveraging traffic and views on Instagram. And Tailwind helps you find the best-performing ones. If that's all Tailwind for Instagram did, it would be worth it1
Tailwind’s content finder is a big help if you start to have those writer’s block moments. Just choose what you want your content to do, i.e. inspire, connect, promote, etc. Tailwind will then give you a list of caption templates to choose from. You can even find some sample postings as reference.
#3 Tailwind is RELIABLE.
Tailwind’s 2020 version is very dependable. You can have it manage your postings while you concentrate on other matters to better your account content. With its SmartSchedule, now equipped with an automatic posting feature, you can select certain postings and schedule it ahead of time for publication.
When choosing a schedule for your posting, Tailwind will give a list of suggested timeslots when you can get the most engagements from your followers. This helps optimize your audience’s reach. You can also have it synced with your desktop and mobile calendar for notification purposes. This way, you’d be able to track which posting is going up and when.
#4 Tailwind helps you PLAN for your next steps
As a person who relies heavily on social media to reach out to potential customers, Tailwind really helped me and my team to properly plan for all of our ads and online campaigns. The upgraded version of the “Insight” tab is more accurate and data-efficient. Its improved analytical tools can give quantitative reports about your profile’s performance, giving you an idea if you’re attracting more followers or not. It can identify which posts performed well, helping you plan out what kind of content to focus on. It can also give you an overall review of how your Instagram account/s performed throughout the week or month.
Tailwind For Instagram Smart.bio Page
Aside from these insightful analytical tools, Tailwind also has a new feature. It’s their Smart.Bio Page. It is a special page where you can stream traffic through your Instagram Bio. Through this, you will be able to add links that can be directed to your online store or products. This helped our team close tons of clients through some of our Instagram accounts.
Through Tailwind’s Smart.Bio, we were able to track which links attract more consumers. It gave us a statistical report as to which links worked best and which gained more clicks. And because of this feature, we were able to improve our advertising strategy.
Tailwind’s Smart.Bio page allows you to convert Instagram followers into clients. It gives you a legit and secure way to create your own personalized landing page using your own Instagram images. There will be no need to use hidden links or cloaked links to promote your business. You’d be able to maintain your customer’s trust and build your company to the top through it.
How To Use Tailwind's Auto-Updating Bio Page:
If you're not using your bio link to the max, check out this video for some tips on how to use your bio to direct IG users off the platform and onto your website!
Darn IG, trying to keep users on their platform! We want to get users onto our sites!
There are some fantastic tips on how to get users to your site.
Build your Instagram brand through Tailwind. It’s super easy to use. It’s reliable. It can help you get organized. You’ll be able to enjoy all of these featured tools even if you are only using a trial account and get 30 scheduled Instagram posts using the new UI. Sign up now and discover a whole new world on Instagram.
The cool thing? It's not a time-based trial, so you can really use the trial effectively to see how you like it without a nagging time limit waiting to bite!
Click here to start your trial of Tailwind For Instagram.
Note: We don't guarantee results. You can see typical results of members here.